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LeapFrog Enterprises Unveils LeapPad, a Tablet for Kids (LF)
Jun 29, 2011 (SmarTrend(R) News Watch via COMTEX) --
LeapFrog Enterprises, Inc. (NYSE:LF) unveiled today the LeapPad, a personalized learning tablet designed for kids ages four and up.
The LeapPad has 2 GB of memory, a 5" touch screen with 480x272 resolution, a sensor that allows motion based play, a build in camera, video recorder, microphone and a stylus.
The LeapPad is now available for pre-sale at major retailers in the U.S, Canada, Ireland, and the UK. The LeapPad will be priced at $99.99 with downloadable apps priced at $5.00 and game cartridges at $24.99.
"We wanted LeapPad to offer kids the ability to create their own personalized experiences and have fun while learning at their own pace with content that automatically adjusts to their skill level," said Craig Hendrickson, senior vice president and chief product officer for LeapFrog. "LeapPad's apps inspire kids to explore their inner creativity. Whether doodling on photos taken with the built-in camera, creating a story about themselves in the Story Studio, or bringing their favorite characters to life with the Animation Studio, there is truly something for every child."
Shares of Leapfrog Enterprises are trading up 0.24% at $4.23.
Leapfrog Enterprises has a potential upside of 28.1% based on a current price of $4.23 and an average consensus analyst price target of $5.42.
Leapfrog Enterprises is currently below its 50-day moving average (MA) of $4.26 and below its 200-day MA of $4.88.
In the last five trading sessions, the 50-day MA has fallen 0.2% while the 200-day MA has slid 0.2%.
Leapfrog Enterprises, Inc. designs, develops and markets technology-based educational platforms with curriculum interactive software content and stand-alone products. The Company's products are for sale through retailers, distributors and directly to schools Leapfrog's products include electronic educational games and learning books.
Write to Chip Brian at cbrian@mysmartrend.com
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