[March 20, 2012]

BuilderMT and Sales Simplicity Report a Combined 33 National Technology Awards

BuilderMT and Sales Simplicity today jointly announced that the two companies have won more technology awards than all of their competitors combined. With Sales Simplicity's recent Top Products award from Constructech, the award tally now stands at 33 awards, including 7 national technology awards for Sales Simplicity and 26 for BuilderMT. With these awards, BuilderMT and Sales Simplicity are by far the most-award-winning technology companies in home building, far outpacing their competitors. Awards range from the prestigious Constructech Vision Awards and Hottest Company Awards to Top Product Awards and awards from Ernest and Young.

Today, Sales Simplicity Software is widely acknowledged as the best-selling software solution for sales automation, dynamic content management, and reporting for the homebuilder and real-estate sectors. BuilderMT is North America's best-selling construction workflow software solution provider. The two companies are allied in their tight data integration and cooperative marketing activities.

"Even a single award is third-party validation of our top-performing software solutions," Barry Forbes and Tom Gebes stated jointly. "The fact that we have won 33 ofthese awards puts our software solutions in a truly elite category of excellence, which we do not take lightly. By listening to our clients requests and guidance, we will continue on our mission to be the best."

About BuilderMT

For the construction industry at large, BuilderMT provides highly-customizable workflow and building-process-management software that works in tandem with leading accounting systems and other wireless and jobsite productivity tools, such as CRM and warranty management. BuilderMT systems have been purchased by over 825 corporations and more than 7,000 individuals, as the Company has maintained its status as the sector's best-selling, most award-winning software product. www.BuilderMT.com

About Sales Simplicity

Sales Simplicity Software, Inc., based in Chandler, Arizona, is the creator and marketer of leading Sales Automation, Content Management, Lead Management, eMarketing and Reporting Management tools for new single-family, semi-custom and custom homes; condo, multi-family and senior living providers; as well as for developers and new-home realtors. For more information about Sales Simplicity, call (480) 892-2500 or visit www.SalesSimplicity.net or www.SalesSimplicity.net/SeniorLiving. In Australia, Sales Simplicity is represented by DATABUILD, a division of ITW Australia. Telephone: 1300-656-790, or visit DATABUILD on the web: www.SalesSimplicity.net.au.

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