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| [April 16, 2012] |
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BAPCo® Releases MobileMark® 2012 - The Latest Version of the Premier Performance-Qualified Battery Life Benchmark for Notebook PCs
SAN MATEO, Calif. --(Business Wire)--
MobileMark® 2012, the latest version of the premier
performance-qualified battery life metric based on real world
applications was released today by the Business Application Performance
Corporation (BAPCo®), a non-profit consortium of leading computing
industry companies.
MobileMark 2012 extends the BAPCo benchmark family, alongside SYSmark®
and EEcoMark®, which has been widely accepted by IT Managers, PC
OEMs, press and analysts worldwide. It provides commercial and
government IT decision makers, retailers, media, channel buyers,
consultants, component designers, hardware designers, and manufacturers
an objective, easy-to-use tool to evaluate the performance-qualified
battery life of notebook PCs across the wide range of activities that a
user may encounter.
MobileMark 2012 is an application-based benchmark that reflects usage
patterns of business users in the areas of office productivity, media
creation and media consumption. Unlike benchmarks that only measure
battery life, MobileMark 2012 measures battery life and performance
simultaneously, showing how well a system design addresses the inherent
tradeoffs between performance and power management.
The new version features numerous new real world applications, updated
workloads and integrated wireless connectivity. It also features a new
built-in system configuration tool to simplify setup and a revamped
heads-up display hat shows projected battery life, projected
performance and test status.
Unlike synthetic benchmarks, which artificially drive components to peak
capacity or attempt to deduce performance using a static simulation of
application behavior, MobileMark 2012 uses real applications, user
workloads and data sets in an effort to more closely reflect the battery
life a user might expect when performing similar workloads. For these
reasons and more, MobileMark is the defacto standard for PC OEMs,
hardware and software developers, IT departments, system integrators,
publishers and testing labs as well as information technologists and
computer industry analysts.
MobileMark 2012 builds upon BAPCo's 20-year history of building
benchmarks to evaluate platform technologies. Benchmarks designed by
BAPCo are the result of cooperative development between companies
representing the breadth of the computing industry. They harness a
consortium of knowledge to better reflect the computing trends of today
and tomorrow.
Ordering Information:
MobileMark 2012 is available from resellers and directly from BAPCo.
Please visit www.bapcostore.com
or www.bapco.com
for further information.
About BAPCo®
The Business Applications Performance Corporation (BAPCo) is a
non-profit consortium of leading independent testing labs, PC OEMs, PC
component manufacturers and software publishers. Current BAPCo
membership includes: ARCintuition, Dell, Hewlett-Packard, Hitachi,
Intel (News - Alert), Lenovo, Microsoft, Samsung, Seagate, Sony and Toshiba.
For more information, visit www.bapco.com
and www.bapcostore.com
*BAPCo, SYSmark and MobileMark are registered trademarks of the Business
Applications Performance Corporation. EEcoMark is a trademark of the
Business Applications Performance Corporation. All other names mentioned
are trademarks, or registered trademarks of their respective companies.

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