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TMCNet:  LifeLearn's WebDVM(R)4 Social Streamlines Veterinary Social Media and Email Marketing

[November 13, 2012]

LifeLearn's WebDVM(R)4 Social Streamlines Veterinary Social Media and Email Marketing

GUELPH, Ontario, Nov 13, 2012 (GlobeNewswire via COMTEX) -- LifeLearn, Inc. has launched a new veterinary social media and email newsletter service called WebDVM(R)4 Social. This innovative, time-saving service allows practices, humane societies, and adoption shelters to quickly and easily post helpful content for pet owners within each of their social media sites such as Facebook, Twitter and Google +. In addition, WebDVM4 Social will automatically compile these posts into effective email newsletters.


"Social media and email newsletters are important marketing and educational tools for all small businesses, especially veterinary practices and shelters," said James Carroll, chief operating officer, LifeLearn. "Unfortunately, most veterinarians or hospital administrators have difficulty finding the time to create content for their Facebook pages, Twitter feeds or email newsletters, essentially underutilizing the most effective consumer communication channels available for marketing to pet owners." "WebDVM4 Social solves the 'I don't have time' problem," Carroll continued. "It enables veterinary practices to quickly and easily aggregate relevant content from across the web to keep a practice's social media pages populated with fun, educational and engaging material, and then populate interactive newsletters that drive client engagement." WebDVM4 Social is a completely automated service that requires very little time for veterinary practices. It offers ready-made social media posts that spark awareness and demonstrate a veterinarian's expertise on a variety of subjects, and it automatically distributes content of the veterinarian's choice across his or her existing blogs and social media sites.

With just a few mouse clicks, these posts can be compiled to form a weekly or monthly email newsletter, linking clients back to content that can be further shared or commented upon. Veterinarians can also add additional content of their own, or pick from an extensive library. The result is an engaging email newsletter that increases client interactions, pet visits, and compliance rates.

The WebDVM4 Social system can be used with any website platform for social media and newsletter management, including the WebDVM(R)4 veterinary web site design system. For more information about WebDVM4 Social, visit www.LifeLearn.com/social.

About LifeLearn LifeLearn Inc. is an educational publisher and interactive digital media developer. The company's mission is to Bring Learning to Life through the development of leading educational resources for life sciences professionals, improving the health and welfare of human and animal patients around the world. LifeLearn began in 1993 as part of the Veterinary Continuing Education program at the Ontario Veterinary College. Today, LifeLearn is a privately held company with headquarters in Guelph, Ontario. To learn more, visit www.LifeLearn.com or www.facebook.com/LifeLearnInc.

The LifeLearn, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/ pkgid=13673 This news release was distributed by GlobeNewswire, www.globenewswire.com SOURCE: LifeLearn, Inc.

(Logo: http://media.primezone.com/cache/21438/int/14594.jpg) CONTACT: Stewart Wright, Director of Sales and Marketing (800) 375-7994 x246 swright@LifeLearn.com

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