INGATE

From The Sip Trunking Experts

TMCNet:  McAfee Announces New Leaders of Worldwide Sales and Marketing

[November 13, 2012]

McAfee Announces New Leaders of Worldwide Sales and Marketing

SANTA CLARA, Calif. --(Business Wire)--

McAfee (News - Alert) today announced that it has appointed Steve Redman as executive vice president of global sales, and Penny Baldwin has joined the company as executive vice president and chief marketing officer (CMO). Redman, who previously served as regional president for the Asia Pacific Region for McAfee, will relocate to McAfee's Santa Clara headquarters from Sydney to lead the global sales team. Baldwin, who joins the company from Yahoo!, is now responsible for leading McAfee's marketing efforts around the world as well as serving as an active member of the executive leadership team. Both Redman and Baldwin report directly to McAfee Co-President Michael DeCesare.

"Steve is an accomplished leader who is dedicated to our cause of keeping customers safe," said DeCesare. "He has an impressive track record of double digit growth quarters in Asia Pacific for McAfee across all four segments - consumer, small and medium business, commercial and enterprise. As APAC president, Steve mastered a broad set of cross-functional business skills, equipping him exceptionally well for running our global sales organization. He has been instrumental in driving a strong people-based culture in APAC which has been recognized internally and externally as one of the best in the industry and beyond."

In his previous role, Redman was responsible for all business operations for McAfee in the Asia Pacific region, including North Asia, Southeast Asia, India, Australia, and New Zealand. Since joining McAfee in 2008, Redman has guided the APAC region to four consecutive years of double-digit growth, with multiple record growth quarters. Prior to joining McAfee in January 2008, Redman spent eight years at EMC (News - Alert), most recently as Vice President of Asia Pacific. In this positio, Redman had responsibility for the field operations of EMC Software Group across Asia Pacific and Japan. Prior to EMC, Redman was general manager of Rockwell Electronic Commerce and held positions at Lucent Technologies and Fuji Xerox.


Redman replaces Joe Sexton, who chose to depart to take a leadership role in a non-competing technology company.

"I want to express my deep appreciation to Joe for his energetic leadership and significant achievements within our sales organization and on behalf of McAfee," continued DeCesare. "I wish him well in his new job leading a start-up."

Prior to McAfee, Penny Baldwin was acting CMO and senior vice president, Global Brand Strategy and Marketing at Yahoo!. She previously served as president and chief executive officer of Young & Rubicam Advertising and Wunderman Direct Marketing.

"Penny is a seasoned business leader with an exceptional record of achievement across consumer, enterprise and corporate marketing," said Mike DeCesare, co-president, McAfee. "She's had phenomenal success in branding and marketing a diverse range of global companies and she brings a strong, new marketing presence to this organization. We continue to attract the finest talent, in part, because of our dedication to making a difference in the lives of our customers and communities."

"I joined McAfee not only because of its reputation for leadership in security, but also because of its brand and the values it encompasses," said Baldwin. "In talking to many people in the company, it's clear that there's a fervent belief that McAfee is more than just a collection of technology solutions. Rather, the company has a cause-a higher order purpose-of being relentlessly focused on making the world a safer place. As a marketer, that's a really compelling proposition and something I want to be a part of."

Baldwin has had success in branding and marketing a wide range of global companies such as NetApp, Hitachi Data Systems (News - Alert), and Citrix, to Chevron, AT&T and Cadbury Schweppes, to name only a few. Her background spans developing capabilities and leading global efforts in brand strategy, advertising, digital communications, direct marketing, event marketing, corporate identity systems, portfolio strategy, market research, website design, database marketing, social media and communications planning, measurement and analytics. She has led teams to win numerous high profile industry awards.

About McAfee

McAfee, a wholly owned subsidiary of Intel (News - Alert) Corporation (NASDAQ: INTC), empowers businesses, the public sector, and home users to safely experience the benefits of the Internet. The company delivers proactive and proven security solutions and services for systems, networks, and mobile devices around the world. With its Security Connected strategy, innovative approach to hardware-enhanced security, and unique Global Threat Intelligence network, McAfee is relentlessly focused on keeping its customers safe. http://www.mcafee.com

Note: McAfee is a trademark or registered trademark of McAfee, Inc. in the United States and other countries. Other names and brands may be claimed as the property of others.


[ Back To SIP Trunking Home's Homepage ]

Loading
Subscribe here for your FREE
SIP TRUNKING enewslettter.

Featured Partner


Featured Whitepapers

SIP Security for the Enterprise
Voice over IP (VoIP) is incorporated into a variety of computer networks, both public and private, and used for everyday transactions and communications among carriers, businesses, government agencies...

Making A Broadband Purchase Decision
Businesses today have many options for broadband connectivity. Clarifying your particular business needs prior to selecting a broadband provider will ensure an optimal match of broadband service to your requirements.

Voice-Optimized Network Delivers Premier Call Experience
Customers equate call quality with business quality. Real-time communication, interpersonal interaction, and the cordial tone of a call center representative can create a positive impression of your business that no email can match.

Featured Case Studies

Business Telecom Expenses Reduced 50%
A small to medium sized company in the midwest was interested in migrating to IP Communications, but in today's economy, they were hesitant to upgrade their communication system due to their perception that the cost would outweigh the benefits.

Multi-State Company Cuts Telecom Costs 50%
A multi-site, multi-state company with extensive monthly long distance fees and toll-free charges did not have adequate broadband for Broadvox SIP Trunking requirements, nor did they have a SIP enabled telephone system.

Discover Leisure Connects Remote Users to its IP-PBX
Discover Leisure is one of the largest resellers of caravans and motor homes in the UK. With 15 branch of?ces all over the country, the company spent a great deal of money every month just on internal phone calls.

Featured eBOOKS

Internet+: The Way Toward Global Unified Communication
Connecting the telephony of the enterprise PBX or Unified Communications (UC) system using SIP trunks instead of conventional telephone lines has been very successful in recent years.

What is SIP Trunking? Edition 2
SIP trunking is becoming more of a focus for service providers. One key issue many service providers face when deploying SIP trunks is NAT, or Network Address Translation, traversal.

What is SIP Trunking? Edition 1
A vast resource for information about all things SIP - including SIP, security, VoIP, SIP trunking and Unified Communications.

Featured Videos

Broadvox VAR Testimonial VAR 1:
Part 1 of the VAR (Value Added Reseller) Partner Program Testimonials for Broadvox...

E-SBCs AS The Demarcation Point:
Ingate's Steve Johnson talks to Erik Linask about the role session border controller plays as the demarcation point at...

Demystifying DPI
How can deep packet inspection protect your SIP traffic as well as your entire network?

Featured Resources

Partner Program Overview:
Over 4,000 VARs, Master Agents, Solution Providers, and Independent IT Professionals trust Broadvox. We offer customized services and solutions to fit seamlessly into any company's business model. And when you partner with Broadvox, every member of our team stands behind you and your customers 100%...

SIP Trunk UC Summit

What's New

Presenting the New Ingate/Intertex Website:
Internet+ is an extended Internet access allowing high quality SIP (Session Initiation Protocol) based real-time person-to-person communication, everywhere and for any application. It applies to both fixed and mobile networks ...

Featured Blogs

Featured Webinars

Secure SIP Trunking:
What You Need to Know

Successfully Deploying Enterprise SIP Trunking:
Tools and Techniques for Overcoming Common Roadblocks

Featured Podcasts

Getting the Most Out of Your SIP Trunks:
Ingate's Steve Johnson and TMC's Erik Linask discuss how best practices forgetting the most out of SIP Trunking services and common pitfalls to avoid.

Featured Datasheets

Ingate SIParator E-SBCs
Adopting SIP is a simple process with the Ingate SIParator, the secure enterprise session border controller (E-SBC). The SIParator makes secure SIP communications - including VoIP,SIP trunking and more - possible while working seamlessly with your existing network firewall.

Ingate Firewalls
Everyone is talking about enterprise usage of VoIP, instant messaging and other types of realtime communications including presence and conferencing.

SIP Trunk Solutions for Service Providers
The award-winning Ingate Firewall and Ingate SIParator deliver a high quality, reliable SIP trunk connection between the customer's IP-PBX and the service provider network, and solve interoperability issues to simplify deployments and support for remote diagnosis of reported issues.