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TMCNet:  New Crucial(R) Ballistix(R) Low Profile Memory Helps Solve Module Space and Energy Concerns for Performance Enthusiasts

[November 19, 2012]

New Crucial(R) Ballistix(R) Low Profile Memory Helps Solve Module Space and Energy Concerns for Performance Enthusiasts

Key Messages: , Nov 19, 2012 (GlobeNewswire via COMTEX) -- New low profile memory provides extra clearance around high-end CPU coolers to help improve system airflow and cooling -- Modules are between 15 percent and 35 percent lower profile than competitor offerings,* while enabling up to a 10 percent decrease in power consumption -- Offers performance benefits of Crucial Ballistix memory without the height concerns of taller modules Multimedia Elements: -- Crucial Image Gallery -- Crucial Ballistix Low Profile Memory BOISE, Idaho, and GLASGOW, United Kingdom, Nov. 19, 2012 (GLOBE NEWSWIRE) -- Crucial, a leading global brand of memory and storage upgrades, today announced the immediate availability of Crucial Ballistix Low Profile (LP) memory, which delivers a true low profile design to provide more clearance around high-end CPU coolers and improve airflow throughout the system. Designed for performance enthusiasts and small form factor computer builders with limited space, Crucial Ballistix LP memory features all the performance benefits of Ballistix memory without the height concerns of taller modules.


Since overclocked systems with power-hungry processors are often heat-intensive and require oversized CPU coolers to regulate temperatures, clearance for memory modules is often limited. To address this, Crucial Ballistix LP memory modules are between 15 percent and 35 percent lower profile than competing modules.* Using up to 10 percent less power (1.35V) than standard modules (1.5V), Crucial Ballistix LP memory modules also help reduce the cooling problem in high-performance systems, resulting in a lower thermal profile and less fan noise, and enable easier overall system cooling.

"Crucial Ballistix LP memory delivers all the benefits users have come to expect from Crucial high-performance memory -- just in a smaller package," said Jeremy Mortensen, senior worldwide product manager, Crucial. "While other low profile offerings on the market provide some clearance, Crucial Ballistix LP memory delivers a true low profile and low power design to give users more clearance around their CPU coolers, while using less power for increased energy efficiency." Leveraging the industry-leading design and manufacturing capability of Micron Technology, Crucial Ballistix LP memory is backed by a limited lifetime warranty, and is compatible with the latest platforms from Intel(R) and AMD. Crucial Ballistix LP memory is available in a variety of popular DDR3L speeds and up to 8GB in density for both Crucial Ballistix Sport VLP (very low profile) and Tactical LP models. Crucial Ballistix LP memory modules are available now at www.crucial.com, Amazon.com, Newegg.com, and Tigerdirect.com. For information on where to buy Crucial Ballistix LP memory, please visit www.crucialproducts.com.

Follow us online! Facebook: www.facebook.com/crucialmemory Twitter: www.twitter.com/crucialmemory YouTube(TM): www.youtube.com/crucialmemory About Crucial Crucial is a global brand of Micron Consumer Products Group, a division of a subsidiary of Micron Technology, Inc., one of the largest memory manufacturers in the world. Crucial(R) products include award-winning solid state drives (SSD) and DRAM for more than 50,000 desktops, laptops, servers, workstations, and other systems. Crucial products are available worldwide at leading retail and e-tail stores, commercial resellers, and system integrators who can be found at www.crucialproducts.com. For more information or support, visit www.crucial.com.

The Crucial logo is available at http://www.globenewswire.com/newsroom/prs/ pkgid=8353 About Micron Micron Technology, Inc., is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets a full range of DRAM, NAND and NOR flash memory, as well as other innovative memory technologies, packaging solutions and semiconductor systems for use in leading-edge computing, consumer, networking, embedded and mobile products. Micron's common stock is traded on the NASDAQ under the MU symbol. To learn more about Micron, visit www.micron.com.

*Crucial Ballistix LP modules are between 15 percent and 35 percent smaller (depending on the type of module) when compared to the average height of the following low profile and/or low voltage competitor memory modules: Corsair Vengeance LP, G.Skill Ares, and Kingston Hyperx Lovo. Height calculations were conducted May 31, 2012, based on information provided by each manufacturer.

(Logo: http://www.primezone.com/newsroom/prs/ pkgid=) (C)2012 Micron Technology, Inc. All rights reserved. Information is subject to change without notice. Crucial, Ballistix, and the Crucial logo are trademarks of Micron Technology, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.

This news release was distributed by GlobeNewswire, www.globenewswire.com SOURCE: Lexar/Crucial (Logo: http://media.primezone.com/cache/12229/int/9154.jpg) CONTACT: Media Contact: US Contact: Andrew Rodger Crucial +1 (978) 518- 4516 crucial@matternow.com www.crucial.com UK Contact: John Craske Crucial +44 (0)20 7025 8213 crucialteam@fireflycomms.com www.crucial.com

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