From the Experts
SIP Trunking News
[January 03, 2013]
Digital Media Firm G3 Communications Announces Record Growth in 2012; 400% Increase Over 5 Years
Hasbrouck Heights, NJ, Jan 03, 2013 (PRWeb.com via COMTEX) -- G3 Communications and its divisions including, Retail TouchPoints, Demand Gen Report, Channel Marketer Report, and Content4Demand continue to see substantial growth, based largely on their focus on using web 2.0 channels and tactics to connect buyers and sellers.
Highlights of G3's success in 2012 include: acThe successful launch of the company's first event, the B2B Content2Conversion Conference, which drew more than 200 registrants and is already on pace for further expansion in 2013.
acAdded more than 60 new clients for its content marketing services over the past year, including top brands in new verticals such as energy, financial services and high tech.
acIncreased web traffic across its brands by more than 70%, thanks in part to expanded menus of interactive content such as videos, motion graphics and podcasts.
In addition to G3's revenue growth, the company was honored in 2012 by NJBIZ Magazine as a finalist in the Emerging Business of the Year category of the 2012 NJBIZ Business of the Year awards program. The Business of the Year awards program celebrates New Jersey's most dynamic businesses and business leaders who share a commitment to professional excellence, business growth and the community.
"We are really proud of our growth, but also proud of the success our clients are having with the custom content and lead nurturing programs we create," said Andrew Gaffney, President of G3 Communications. "We have an extremely high renewal rate because we take the time to learn about our clients' markets and their competitive positioning. Part of our core value proposition is developing content messaging that complements the strategic direction of our clients and using our expertise in the demand generation space to ensure they maximize their results with those offers." G3 Communications was founded in 2007 to provide customized content solutions for business-focused clients. Since its formation, G3 has grown its revenues each year by focusing on providing customized content and lead generation programs for B2B marketers, which show demonstrable ROI and support marketing and sales initiatives. The company's team of content professionals provides expertise in creating call-to-action and thought leadership content.
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