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| [January 07, 2013] |
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Clear Channel's Total Traffic Network and Toyota Team up to Bring Instant Traffic and Weather Updates to Drivers' Dashboards
LAS VEGAS --(Business Wire)--
Clear Channel (News - Alert) Media and Entertainment's Total Traffic Network, a
groundbreaking programming and technology service that delivers
real-time local traffic flow and incident information, and Toyota Motor
Sales U.S.A., Inc. today announced a three-year agreement that will
integrate real-time traffic and The Weather Channel information into the
dashboards of select 2013 calendar year Toyota and Lexus models. These
new Toyota models will feature the first consumer facing real-time
delivery of information and graphics inside a vehicle via an HD Radio
signal.
Toyota and Lexus audio systems launched on selected 2014 models will
feature an integrated in-dash display of Clear Channel's Total Traffic
Network (TTN) services. These easy to access features will include
Doppler radar and real-time weather forecasts from The Weather Channel
and TTN's traffic updates. These features will be available subscription
free and do not require any data plans while in range of more than 350
HD Radio stations providing Toyota drivers with up-to-the-minute traffic
and weather updates whenever and wherever they want it with just a touch
of their vehicle's console display. Toyota also plans to expand the
service coverage beyond the HD boundaries for those vehicles equipped
with Entune by providing these same services through a customer's cell
phone.
Featured In-dash Services:
· Doppler Weather radar: Drivers will have instant access to The
Weather Channel's Doppler weather radar overlaid onto their existing
in-dash navigation map.
· Current weather conditions and forecasts: Drivers will be able
to easily access The Weather Channel's local and national forecasts for
over120 cities with a touch of the console screen.
· Real-time traffic: These easy-to-understand maps and incident
coverage reports are updated every two minutes and offer current
conditions, as well as upcoming 15-, 30- and 45-minute predictive
traffic information.
"Innovation is an essential part of what we do including leveraging our
national distribution platform in new ways," said Kevin Dorsey,
President of National Media Groups for Clear Channel Media and
Entertainment. "This new agreement with Toyota highlights our ability to
leverage our distribution, programming and technology platforms to bring
consumers what they want, where they want it and without annoying
subscriptions. Our digital expertise helps to provide one-of-a-kind
solutions for our partners and we are looking forward to joining forces
with Toyota to further enhance the driving experience."
"We are excited about this value oriented solution for providing
important services to our customers," states Jon Bucci, Vice President,
Connected Vehicle Technologies, Toyota Motor Sales, USA, Inc. "The
strengthening of our partnership with Clear Channel Media and
Entertainment provides even more in-vehicle experiences by bringing
real-time information to our customers."
About Total Traffic Network:
Total Traffic Network, a subsidiary of Clear Channel Media and
Entertainment, delivers real-time traffic data to over 3,000 radio and
200 television affiliates, as well as its internet and mobile
partnerships, reaching more than 200 million consumers each week. Total
Traffic Network services over 100 markets in the United States, Canada
and Mexico. Total Traffic Network operates the largest broadcast traffic
navigation network in North America, providing RDS-TMC (News - Alert), enhanced HD-TMC
and TPEG services. Total Traffic Network has expanded its infotainment
offerings to include news, weather and sports content. For more
information, please visit www.totaltraffic.com.
About Toyota
Toyota (NYSE:TM) established operations in the United States in 1957 and
currently operates 10 manufacturing plants. There are nearly 1,500
Toyota, Lexus and Scion dealerships in the U.S. which sold more than
1.64 million vehicles in 2011. Toyota directly employs over 30,000 in
the U.S. and its investment here is currently valued at more than $18
billion, including sales and manufacturing operations, research and
development, financial services and design. Toyota's annual purchasing
of parts, materials, goods and services from U.S. suppliers totals more
than $25 billion.
For more information about Toyota, visit www.toyota.com
or www.toyotanewsroom.com.

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