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| [January 09, 2013] |
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Dex One Named Winner of Google Premier SMB Partner Award for Largest Increase in Advertiser Base
CARY, N.C. --(Business Wire)--
Dex One Corporation (NYSE: DEXO) announced today it is the winner of
Google's (News - Alert) 2012 North America Premier SMB Partner Awards - Largest
Increase in Active Advertiser Base. Dex One was recognized out of the
select group of Google Premier SMB Partners for its work in helping get
the most small and medium-sized businesses online with Google AdWords
this year.
The Google AdWords Premier SMB Partner Program (PSP) connects Google's
trusted and experienced AdWords partners with small- and medium-sized
businesses that want expert help in creating, managing and optimizing
their online advertising campaigns. In addition to in-depth AdWords
expertise, PSP partners provide full-service campaign management,
detailed reporting, one-on-one customer support, and broad marketing
guidance to help advertisers make the most of their campaigns.
Premier SMB Partners meet Google's highest standards and criteria for
qualification, transparency, and customer service, which includes
completing extensive Google product and account management training.
This ensures they can provide small businesses with the most effective
AdWords advertising solutions.
"It's an honor for Dex One to be recognized by Google for our success as
a Premier SMB Partner. We had the largest advertiser increase, thanks to
our digital strategy and strong focus on execution," said Richard J.
Hanna, Dex One's Executive Vice President of Sales and Marketing.
"Working with Google has helped Dex One's overall efforts to drive the
company's digital bookings growth, which was expected to be in excess of
30 percent by the end of 2012."
As a Premier SMB Partner, Dex One's ntwork of 1,500 local marketing
professionals have leveraged the Google AdWords platform and delivered
it to local businesses to win this unique award from Google. Dex One's
customers have been positioned to optimize their lead generation
activities, leverage local search, enhance their digital presence and
better compete in a changing marketplace.
"The Premier SMB Partner Awards recognize the exemplary work that our
partners do every day with small businesses," said Ben Wood, Google's
Director of Channel Sales, Americas. "Dex One is a great example of this
local expertise and proven ability to help businesses succeed and grow
with Google AdWords."
Google AdWords is a cost-effective, efficient way for businesses of all
sizes to advertise online by delivering relevant ads when users search
for specific products and services on Google properties and/or the
Google Display Network. With Google AdWords, advertisers can find new
customers online and better connect with them at the precise moment they
are searching for specific products and services on their desktop or
mobile devices. Google Display Network is comprised of hundreds of
thousands of high quality websites and allows advertisers to choose how
to communicate their marketing message using text, video and image ads.
ABOUT DEX ONE CORPORATION
Dex One Corporation (NYSE: DEXO) is a leading marketing solutions
provider helping local businesses and their customers connect wherever
and whenever they choose to search. Building on its heritage of
delivering print-based solutions, the company provides integrated
products and services to help its clients establish their digital
presence and generate leads. Dex One's locally based marketing experts
offer a broad network of local marketing solutions including online,
mobile and print search solutions, such as DexKnows.com.
For more information, visit www.DexOne.com.
SAFE HARBOR PROVISION
Certain statements contained in this statement regarding Dex One
Corporation's future operating results, performance, business plans,
prospects, guidance and any other statements not constituting historical
fact are "forward-looking statements" subject to the safe harbor created
by the Private Securities Litigation Reform Act of 1995. All
forward-looking statements reflect only Dex One Corporation's current
beliefs and assumptions with respect to future business plans,
prospects, decisions and results, and are based on information currently
available to Dex One Corporation. Accordingly, the statements are
subject to significant risks, uncertainties and contingencies, which
could cause Dex One Corporation's actual operating results, performance
or business plans or prospects to differ materially from those expressed
in, or implied by, these statements.

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