From The Sip Trunking Experts

TMCNet:  Two-Way SMS Marketing Now Available in Mexico from Anchor Mobile

[January 30, 2013]

Two-Way SMS Marketing Now Available in Mexico from Anchor Mobile

Saint Louis, Missouri, Jan 30, 2013 ( via COMTEX) -- Anchor Mobile is now one of the first and ONLY American based Mobile Marketing companies to offer true two-way SMS marketing in Mexico.

This achievement, which the team at Anchor has been working on since August of 2011, has gone live on the last major carrier (MoviStar) in the market as of January 2013. Because of this, Anchor is now able to provide two-way SMS marketing and keyword marketing in Mexico on MoviStar, TelCel, and IusaCell. The deliverer is currently in negotiations with Nextel to add their connection as well.

Two-Way SMS Marketing is a unique way to engage with customers and clients in which users can use their phones to text in a keyword to a business' short code. The business can then send that user a response message and continue to engage them via SMS. Many businesses use this as a way of offering special promotions to their SMS users, and now businesses located in Mexico can have this marketing feature as well.

Mexico and its surrounding areas have recently seen an increase in smartphone usage, with 20% of the Mexican population owning a smartphone. 66% of these users report that they use that smartphone to connect to the internet on a regular basis. 36% of the population said that they were expecting to use their phones more to access the internet in the coming year.

In a recent study done by Google, it was noted that these smartphones are becoming a major access point for search engine use; citing that 65% of smartphone users in Mexico use their mobile devices for local searches.

Anchor Mobile CEO TJ Kirgin has over 20 years of experience in the field of marketing. He and his team are constantly working to see how to best engage customers and businesses alike with new marketing opportunities.

With Anchor Mobile's new marketing possibilities, businesses in Mexico now can reach their customers via this burst in mobile use. With fluent Spanish speaking representatives available, users and businesses can continue to do business in their own language as well. Mexican businesses interested in adding SMS capabilities to their marketing plans, or who are interested in becoming a reseller of this two-way SMS marketing solution should contact Anchor today.

Read the full story at

[ Back To SIP Trunking Home's Homepage ]

Subscribe here for your FREE
SIP TRUNKING enewslettter.

Featured Partner

Featured Whitepapers

SIP Security for the Enterprise
Voice over IP (VoIP) is incorporated into a variety of computer networks, both public and private, and used for everyday transactions and communications among carriers, businesses, government agencies...

Making A Broadband Purchase Decision
Businesses today have many options for broadband connectivity. Clarifying your particular business needs prior to selecting a broadband provider will ensure an optimal match of broadband service to your requirements.

Voice-Optimized Network Delivers Premier Call Experience
Customers equate call quality with business quality. Real-time communication, interpersonal interaction, and the cordial tone of a call center representative can create a positive impression of your business that no email can match.

Featured Case Studies

Business Telecom Expenses Reduced 50%
A small to medium sized company in the midwest was interested in migrating to IP Communications, but in today's economy, they were hesitant to upgrade their communication system due to their perception that the cost would outweigh the benefits.

Multi-State Company Cuts Telecom Costs 50%
A multi-site, multi-state company with extensive monthly long distance fees and toll-free charges did not have adequate broadband for Broadvox SIP Trunking requirements, nor did they have a SIP enabled telephone system.

Discover Leisure Connects Remote Users to its IP-PBX
Discover Leisure is one of the largest resellers of caravans and motor homes in the UK. With 15 branch of?ces all over the country, the company spent a great deal of money every month just on internal phone calls.

Featured eBOOKS

Internet+: The Way Toward Global Unified Communication
Connecting the telephony of the enterprise PBX or Unified Communications (UC) system using SIP trunks instead of conventional telephone lines has been very successful in recent years.

What is SIP Trunking? Edition 2
SIP trunking is becoming more of a focus for service providers. One key issue many service providers face when deploying SIP trunks is NAT, or Network Address Translation, traversal.

What is SIP Trunking? Edition 1
A vast resource for information about all things SIP - including SIP, security, VoIP, SIP trunking and Unified Communications.

Featured Videos

Broadvox VAR Testimonial VAR 1:
Part 1 of the VAR (Value Added Reseller) Partner Program Testimonials for Broadvox...

E-SBCs AS The Demarcation Point:
Ingate's Steve Johnson talks to Erik Linask about the role session border controller plays as the demarcation point at...

Demystifying DPI
How can deep packet inspection protect your SIP traffic as well as your entire network?

Featured Resources

Partner Program Overview:
Over 4,000 VARs, Master Agents, Solution Providers, and Independent IT Professionals trust Broadvox. We offer customized services and solutions to fit seamlessly into any company's business model. And when you partner with Broadvox, every member of our team stands behind you and your customers 100%...

SIP Trunk UC Summit

What's New

Presenting the New Ingate/Intertex Website:
Internet+ is an extended Internet access allowing high quality SIP (Session Initiation Protocol) based real-time person-to-person communication, everywhere and for any application. It applies to both fixed and mobile networks ...

Featured Blogs

Featured Webinars

Secure SIP Trunking:
What You Need to Know

Successfully Deploying Enterprise SIP Trunking:
Tools and Techniques for Overcoming Common Roadblocks

Featured Podcasts

Getting the Most Out of Your SIP Trunks:
Ingate's Steve Johnson and TMC's Erik Linask discuss how best practices forgetting the most out of SIP Trunking services and common pitfalls to avoid.

Featured Datasheets

Ingate SIParator E-SBCs
Adopting SIP is a simple process with the Ingate SIParator, the secure enterprise session border controller (E-SBC). The SIParator makes secure SIP communications - including VoIP,SIP trunking and more - possible while working seamlessly with your existing network firewall.

Ingate Firewalls
Everyone is talking about enterprise usage of VoIP, instant messaging and other types of realtime communications including presence and conferencing.

SIP Trunk Solutions for Service Providers
The award-winning Ingate Firewall and Ingate SIParator deliver a high quality, reliable SIP trunk connection between the customer's IP-PBX and the service provider network, and solve interoperability issues to simplify deployments and support for remote diagnosis of reported issues.