INGATE

From The Sip Trunking Experts

TMCNet:  Backplane Protocol Gains Significant Industry Adoption in 2013

[February 12, 2013]

Backplane Protocol Gains Significant Industry Adoption in 2013

SAN FRANCISCO, CA, Feb 12, 2013 (MARKETWIRE via COMTEX) -- Echo, the first and largest real-time web platform provider, and Janrain, the leading provider of user management solutions for the social web, today announced that Backplane Protocol has more than doubled its industry adoption over the past year. Ten application providers have adopted the proposed open standard since July 2012; the application adopters are 500friends, BigDoor, Calmsea, Caterva, Chute, Disqus, Marketo, Turnto, Umbel and Via Fora.


Backplane Protocol solves a key interoperability problem that emerged when brands started integrating multiple third party web applications like real-time commenting, social login and game mechanics into their sites in order to provide web visitors with a modern, social user experience. The protocol serves as a "message bus" for social applications, enabling apps developed by disparate vendors to communicate with each other in real-time, resulting in a seamless, unified user experience.

"We are excited to see the industry adopting Backplane at such a rapid pace," said Khris Loux, co-founder and CEO of Echo and one of the original authors of Backplane Protocol. "This standard creates a win-win situation for website visitors, app providers and brands and it promises to become the connective tissue of the open, social web." "We're encouraged by the progress and success of Backplane Protocol over the past year, both in terms of adoption and support from the OpenID Foundation," said Larry Drebes, founder and CEO of Janrain.

"As a staunch proponent of the open source movement, we believe our industry can come together to create the standards upon which the social web can flourish." In July 2012, the OpenID Foundation announced the formation of the OpenID Backplane Protocol Work Group, seeking input and participation from the global OpenID community, to help strengthen the specification and accelerate its adoption. The proposed open standard is currently in use by some of the largest media companies in the world, including Universal Music Group, USA Network and WWE.

Echo and Janrain also announced a joint event at SXSW 2013 designed to educate the broader community on Backplane Protocol. On the first day of the Interactive conference, the event will include an overview of the standard, instructions on how to use it and perspectives from both app partners and brands on how it benefits the industry.

Event: Backplane & Beer Date/Time: Saturday, March 9th, 2:30-4:30pm Location: Cedar Street Courtyard 208 W 4th St, Austin, TX 78701 To Register: http://backplanebeer.eventbrite.com/ About Echo Echo provides the industry's first and largest real-time web platform, enabling the rapid implementation and scale of applications for social TV, social music, social news, social sports, social commerce and social finance. Brands can leverage the Echo platform to transform their static websites and mobile apps into real-time experiences that significantly boost traffic, increase user engagement, and drive more revenue. A leader in the space, Echo currently serves over 1 billion streams per month for brands including ABC, AMC Networks, ESPN, NASDAQ, The Washington Post, Universal Music Group, USA Network and WWE. To learn more, visit www.aboutecho.com.

About Janrain The Janrain User Management Platform (JUMP) helps organizations succeed on the social web with leading technology that leverages the popularity of social networks and identities for new user acquisition, engagement, and enhanced customer intelligence. Our solutions, including social login, social sharing, social profile data collection and storage, access to the social graph, and digital strategy services, improve the effectiveness of online marketing initiatives for leading brands like Fox, Universal Music Group, Whole Foods, Mattel, Purina, Samsung, Macy's and Dr Pepper. Founded in 2005, Janrain is based in Portland, Oregon. To learn more, visit www.janrain.com and follow @janrain.

Press Contact: Jesse Hamlin Eastwick echo@eastwick.com (408) 470-4874 SOURCE: Echo mailto:echo@eastwick.com

[ Back To SIP Trunking Home's Homepage ]

Loading
Subscribe here for your FREE
SIP TRUNKING enewslettter.

Featured Partner


Featured Whitepapers

SIP Security for the Enterprise
Voice over IP (VoIP) is incorporated into a variety of computer networks, both public and private, and used for everyday transactions and communications among carriers, businesses, government agencies...

Making A Broadband Purchase Decision
Businesses today have many options for broadband connectivity. Clarifying your particular business needs prior to selecting a broadband provider will ensure an optimal match of broadband service to your requirements.

Voice-Optimized Network Delivers Premier Call Experience
Customers equate call quality with business quality. Real-time communication, interpersonal interaction, and the cordial tone of a call center representative can create a positive impression of your business that no email can match.

Featured Case Studies

Business Telecom Expenses Reduced 50%
A small to medium sized company in the midwest was interested in migrating to IP Communications, but in today's economy, they were hesitant to upgrade their communication system due to their perception that the cost would outweigh the benefits.

Multi-State Company Cuts Telecom Costs 50%
A multi-site, multi-state company with extensive monthly long distance fees and toll-free charges did not have adequate broadband for Broadvox SIP Trunking requirements, nor did they have a SIP enabled telephone system.

Discover Leisure Connects Remote Users to its IP-PBX
Discover Leisure is one of the largest resellers of caravans and motor homes in the UK. With 15 branch of?ces all over the country, the company spent a great deal of money every month just on internal phone calls.

Featured eBOOKS

Internet+: The Way Toward Global Unified Communication
Connecting the telephony of the enterprise PBX or Unified Communications (UC) system using SIP trunks instead of conventional telephone lines has been very successful in recent years.

What is SIP Trunking? Edition 2
SIP trunking is becoming more of a focus for service providers. One key issue many service providers face when deploying SIP trunks is NAT, or Network Address Translation, traversal.

What is SIP Trunking? Edition 1
A vast resource for information about all things SIP - including SIP, security, VoIP, SIP trunking and Unified Communications.

Featured Videos

Broadvox VAR Testimonial VAR 1:
Part 1 of the VAR (Value Added Reseller) Partner Program Testimonials for Broadvox...

E-SBCs AS The Demarcation Point:
Ingate's Steve Johnson talks to Erik Linask about the role session border controller plays as the demarcation point at...

Demystifying DPI
How can deep packet inspection protect your SIP traffic as well as your entire network?

Featured Resources

Partner Program Overview:
Over 4,000 VARs, Master Agents, Solution Providers, and Independent IT Professionals trust Broadvox. We offer customized services and solutions to fit seamlessly into any company's business model. And when you partner with Broadvox, every member of our team stands behind you and your customers 100%...

SIP Trunk UC Summit

What's New

Presenting the New Ingate/Intertex Website:
Internet+ is an extended Internet access allowing high quality SIP (Session Initiation Protocol) based real-time person-to-person communication, everywhere and for any application. It applies to both fixed and mobile networks ...

Featured Blogs

Featured Webinars

Secure SIP Trunking:
What You Need to Know

Successfully Deploying Enterprise SIP Trunking:
Tools and Techniques for Overcoming Common Roadblocks

Featured Podcasts

Getting the Most Out of Your SIP Trunks:
Ingate's Steve Johnson and TMC's Erik Linask discuss how best practices forgetting the most out of SIP Trunking services and common pitfalls to avoid.

Featured Datasheets

Ingate SIParator E-SBCs
Adopting SIP is a simple process with the Ingate SIParator, the secure enterprise session border controller (E-SBC). The SIParator makes secure SIP communications - including VoIP,SIP trunking and more - possible while working seamlessly with your existing network firewall.

Ingate Firewalls
Everyone is talking about enterprise usage of VoIP, instant messaging and other types of realtime communications including presence and conferencing.

SIP Trunk Solutions for Service Providers
The award-winning Ingate Firewall and Ingate SIParator deliver a high quality, reliable SIP trunk connection between the customer's IP-PBX and the service provider network, and solve interoperability issues to simplify deployments and support for remote diagnosis of reported issues.