INGATE

From The Sip Trunking Experts

TMCNet:  Nissan Achieves Outstanding Results Using Moontoast Social Rich Media [Global Data Point]

[August 29, 2013]

Nissan Achieves Outstanding Results Using Moontoast Social Rich Media [Global Data Point]

(Global Data Point Via Acquire Media NewsEdge) Nissan North America and its partner agency, The Marketing Store Worldwide, teamed up with Moontoast, an innovative Social Rich Media advertising platform, to reach outstanding numbers through Social Rich Media in their largest service promotional marketing event of the year. The "Keep Summer Rolling' service promotion, going on at Nissan dealerships in the United States, gives Nissan owners a chance to win one of three Nissan vehicles and "instant win' service offerings. Moontoast worked with Nissan and The Marketing Store Worldwide to create Social Rich Media Ad Units through the Moontoast platform. The Moontoast units promoted the campaign and drive interest among Nissan's 6.5 million fans on their social networks.


The Moontoast interactive ad units for the "Keep Summer Rolling' promotion incorporated engaging videos, image galleries, and a countdown linking to the event launch site. Below are some of the success highlights: Nissan saw a 0.37% Click Through Rate using Moontoast's Social Rich Media, which skyrockets over the industry average for Rich Media of 0.14%, according to MediaMind. On the date of the launch, August 1, 2013, Nissan had approximately 1,000 customers waiting to enter the sweeps. Overall, the "Keep Summer Rolling' promotion has driven more than $100 million in business for its dealerships. "We decided to partner with Moontoast because of their innovative Social Rich Media Platform. They were the right solution and team to build, deliver and analyze compelling social engagement with our consumers,' said Liam Steuart, Vice President of Client Services at The Marketing Store Worldwide.

"When Nissan and The Marketing Store came to us with their campaign objectives, we knew we were uniquely positioned with our one-of-a-kind Social Rich Media ad platform to help them achieve their goals on Social,' said Moontoast CEO Blair Heavey. "Adding Nissan's success to our other recent major campaigns in technology, music and retail, we're thrilled to be a major player in the auto space as well.' (c) 2013 Global Data Point. All Rights Reserved. Provided by Syndigate.info an Albawaba.com company

[ Back To SIP Trunking Home's Homepage ]

Loading
Subscribe here for your FREE
SIP TRUNKING enewslettter.

Featured Partner


Featured Whitepapers

SIP Security for the Enterprise
Voice over IP (VoIP) is incorporated into a variety of computer networks, both public and private, and used for everyday transactions and communications among carriers, businesses, government agencies...

Making A Broadband Purchase Decision
Businesses today have many options for broadband connectivity. Clarifying your particular business needs prior to selecting a broadband provider will ensure an optimal match of broadband service to your requirements.

Voice-Optimized Network Delivers Premier Call Experience
Customers equate call quality with business quality. Real-time communication, interpersonal interaction, and the cordial tone of a call center representative can create a positive impression of your business that no email can match.

Featured Case Studies

Business Telecom Expenses Reduced 50%
A small to medium sized company in the midwest was interested in migrating to IP Communications, but in today's economy, they were hesitant to upgrade their communication system due to their perception that the cost would outweigh the benefits.

Multi-State Company Cuts Telecom Costs 50%
A multi-site, multi-state company with extensive monthly long distance fees and toll-free charges did not have adequate broadband for Broadvox SIP Trunking requirements, nor did they have a SIP enabled telephone system.

Discover Leisure Connects Remote Users to its IP-PBX
Discover Leisure is one of the largest resellers of caravans and motor homes in the UK. With 15 branch of?ces all over the country, the company spent a great deal of money every month just on internal phone calls.

Featured eBOOKS

Internet+: The Way Toward Global Unified Communication
Connecting the telephony of the enterprise PBX or Unified Communications (UC) system using SIP trunks instead of conventional telephone lines has been very successful in recent years.

What is SIP Trunking? Edition 2
SIP trunking is becoming more of a focus for service providers. One key issue many service providers face when deploying SIP trunks is NAT, or Network Address Translation, traversal.

What is SIP Trunking? Edition 1
A vast resource for information about all things SIP - including SIP, security, VoIP, SIP trunking and Unified Communications.

Featured Videos

Broadvox VAR Testimonial VAR 1:
Part 1 of the VAR (Value Added Reseller) Partner Program Testimonials for Broadvox...

E-SBCs AS The Demarcation Point:
Ingate's Steve Johnson talks to Erik Linask about the role session border controller plays as the demarcation point at...

Demystifying DPI
How can deep packet inspection protect your SIP traffic as well as your entire network?

Featured Resources

Partner Program Overview:
Over 4,000 VARs, Master Agents, Solution Providers, and Independent IT Professionals trust Broadvox. We offer customized services and solutions to fit seamlessly into any company's business model. And when you partner with Broadvox, every member of our team stands behind you and your customers 100%...

SIP Trunk UC Summit

What's New

Presenting the New Ingate/Intertex Website:
Internet+ is an extended Internet access allowing high quality SIP (Session Initiation Protocol) based real-time person-to-person communication, everywhere and for any application. It applies to both fixed and mobile networks ...

Featured Blogs

Featured Webinars

Secure SIP Trunking:
What You Need to Know

Successfully Deploying Enterprise SIP Trunking:
Tools and Techniques for Overcoming Common Roadblocks

Featured Podcasts

Getting the Most Out of Your SIP Trunks:
Ingate's Steve Johnson and TMC's Erik Linask discuss how best practices forgetting the most out of SIP Trunking services and common pitfalls to avoid.

Featured Datasheets

Ingate SIParator E-SBCs
Adopting SIP is a simple process with the Ingate SIParator, the secure enterprise session border controller (E-SBC). The SIParator makes secure SIP communications - including VoIP,SIP trunking and more - possible while working seamlessly with your existing network firewall.

Ingate Firewalls
Everyone is talking about enterprise usage of VoIP, instant messaging and other types of realtime communications including presence and conferencing.

SIP Trunk Solutions for Service Providers
The award-winning Ingate Firewall and Ingate SIParator deliver a high quality, reliable SIP trunk connection between the customer's IP-PBX and the service provider network, and solve interoperability issues to simplify deployments and support for remote diagnosis of reported issues.