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AlgoSec Expands Channel Partner Program
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February 03, 2011

AlgoSec Expands Channel Partner Program

By Anil Sharma, TMCnet Contributor


Network security policy management company AlgoSec has enhanced its Channel Partner (News - Alert) Program and is now inviting qualified security solution resellers to develop a long-lasting and profitable joint business relationship in the company’s fast-growth market.


More than 90 percent of AlgoSec's business is conducted through the channel partner program. The company, which grew over 100 percent year-over-year now with the help of the expanded program, is seeking 100 percent channel revenue in 2011.

"This is an untapped market for anyone that sells firewalls; when we show AlgoSec to existing customers with even a few firewalls, the technology practically sells itself," said Dave Doebler, director of sales, Mission Critical Systems, an AlgoSec Gold channel partner, in a statement.

Doebler said that in addition to a great product offering, AlgoSec is very responsive to customer needs, quickly implementing customer feature requests to support the sales cycle.

"Any company with a variety of firewalls and network security devices can see immediate benefit from implementing a management solution that gives them insight and control over their security policies," said Kin Mitra, North America general manager of AlgoSec.

Mitra said that by partnering with AlgoSec, channel partners can experience training and support through the sales cycle. AlgoSec's solution is also ideal for the compliance and auditing markets, and opens additional revenue channels for professional service resellers, said Mitra.

Officials with AlgoSec the Channel Partner Program comes with lots of features including-Qualified lead forwarding under which the company forward partners leads and provide support throughout the sales cycle for each opportunity; guaranteed margins; registered opportunity protection, training and certification and marketing and sales support.

Back in January, AlgoSec had announced another record year at the closing of fiscal year 2010. With 75 percent growth in revenue over 2009, AlgoSec's success is marked by significant customer adoption worldwide, as well as continued expansion of its channel program and recognition by leading industry organizations.

Looking to grow your channel opportunities? Then be sure to attend ChannelVision Expo (CVx), collocated with TMC’s (News - Alert) ITEXPO East, taking place Feb 2-4, 2011, in Miami. The CVx Showcase at ITEXPO (News - Alert) was created specifically to help channel players and wholesale service providers develop partnerships that cross traditional lines of business and provide all players with opportunities to expand their service portfolio through new suppliers and new relationships with other types of services and equipment distributors. To register, click here.


Anil Sharma is a contributing editor for TMCnet. To read more of his articles, please visit his columnist page.

Edited by Tammy Wolf


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