Companies offering services online need to make sure that the customers do not fall prey to scams online. Many customers are still unsure about buying online and companies need to dispel this concern with proper security measures in place. Realizing this, Candy.com and CostumeWorks have reportedly
selected VeriSign for advanced security and authentication of its Extended Validation SSL Certificates.
The Secure Sockets Layer Certificates enable safe and secure transactions for e-commerce industry. An SSL Certificate enables encryption of sensitive information during online transactions. Each SSL Certificate contains unique, authenticated information about the certificate owner and a Certificate Authority verifies the identity of the certificate owner when it is issued.
The VeriSign (
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Alert) EV SSL Certificates ensure that the visitors are dealing with authentic Web sites. EV SSL Certificates also try to ensure that the users are not cheated on the eve of Halloween by fraudulent web sites. E-criminals are increasingly using such imposter sites to steal credit card information and other sensitive personal data, VeriSign said.
“The kind of trust generated by the EV SSL green address bar is important for customers and businesses alike, especially new online businesses such as Candy.com and CostumeWorks," said Tim Callan, vice president of product marketing at VeriSign, in a statement. "The two companies join thousands of leading online businesses in various industries that have deployed VeriSign EV SSL Certificates to instantly show online customers their site is authentic and secure.”
More than 65 percent of browsers can display the green EV SSL security address bar. This green glow offers assure that the site is verified by VeriSign and it’s safe to browse the site. VeriSign is the EV SSL Certificate provider of choice for more than 12,000 online businesses.
Recently, the company
announced a business relationship with
iLoop Mobile to provide a dynamic short message service marketing solution for enterprise organizations large and small. The companies are offering a single solution by combining VeriSign’s mobile aggregation and Mobile Enterprise Services with iLoop Mobile’s (
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Alert) mobile marketing technology platform.
Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju’s articles, please visit his columnist page.
Edited by Amy Tierney