CoreDial is at ITEXPO this week promoting its complete cloud-based solution for channel partners. CoreDial SwitchConnex provides channel partners with everything they need to sell, support, and charge for cloud-based services such as hosted PBX (News - Alert), SIP trunking, unified communications as a service, and VoIP.

CEO Alan Rihm, who met with TMCnet this week at the Miami Beach Convention Center, said CoreDial is one of the few, or perhaps the only, company with a complete, SaaS (News - Alert) platform specifically designed for the channel. SwitchConnex, which he called a “transformative application”, today serves about 150,000 end users.

More than 310 channel partners are now enjoying the benefits that CoreDial SwitchConnex delivers, Rihm added. That includes the ability to make up to 60 to 65 percent gross profit margin at scale, he said.

CoreDial SwitchConnex was built from the ground up based on the company’s own firsthand experience on how best to sell, deliver, manage, and invoice for cloud communications products and services. As a result, the company says, the platform is optimized to remove friction from virtually every business process, and enables virtually limitless scalability and massive profit margins.

CoreDial, which has been around for nine and a half years, just last year unleashed version 5.0 of SwitchConnex. This latest version features an improved user interface, making it more customizable for the channel; a user management framework overhaul; and a new user dashboard so channel partners can deliver click to dial, chat, presence, and other features.

This year CoreDial plans to release a new communications client that leverages WebRTC. Of course, WebRTC is in its infancy, but CoreDial wanted to use it to integrate to its current platform and enable enterprise customers of its channel partners to leverage the solution to add another profile so they can implement WebRTC too, but without requiring them to build their own front end clients. The initial iteration of the CoreDial WebRTC solution is expected to be released in April.